CASE STUDIES

Engineering Enterprise Revenue Predictability

Real outcomes from enterprise organizations that transformed their revenue engines through strategic advisory and systematic execution.

Global SaaS Leader
Enterprise IT & Remote Access Solutions$500M+ Global Organization

Global SaaS Leader

The Challenge

Enterprise revenue growth was inconsistent and heavily dependent on individual sales talent rather than structured systems. Key issues included 9–12 month sales cycles, forecast volatility, limited multi-threading across decision-makers, under-leveraged partner ecosystem, and reactive enterprise pursuit strategy.

Strategic Intervention

Using the AO Enterprise Revenue Architecture™, the enterprise motion was restructured: Implemented full MEDDIC enterprise qualification discipline, instituted multi-layer stakeholder mapping across Fortune 1000 accounts, integrated channel co-sell frameworks, shifted engagement to executive-level value narratives, and built structured forecast visibility aligned with leadership reporting.

Quantifiable Outcomes

38% increase in average enterprise contract value
24% reduction in enterprise sales cycle time
Significant improvement in forecast accuracy
Closed multiple 6 and 7-figure enterprise agreements
Increased partner-sourced enterprise revenue contribution
"

Her ability to bring structure and executive clarity to complex enterprise pursuits materially improved strategic revenue outcomes.

VP Enterprise Sales

Global SaaS Leader

High-Growth Intelligence Tech
Cybersecurity / Real-Time IntelligenceHigh-Growth Enterprise SaaS

High-Growth Intelligence Tech

The Challenge

Highly technical product with long sales cycles (6–12 months), complex stakeholder environments, and high procurement scrutiny. Enterprise motion lacked a structured expansion model.

Strategic Intervention

Developed executive-level value positioning tied to operational risk, built enterprise expansion maps across multi-division accounts, increased C-suite engagement early in the sales cycle, leveraged strategic channel relationships for credibility and access, and structured account progression checkpoints tied to decision criteria.

Quantifiable Outcomes

Built $8M+ strategic enterprise pipeline
Increased win rates across priority accounts
Improved executive-level engagement velocity
Strengthened cross-functional GTM execution
"

She consistently demonstrated enterprise-level strategic thinking that advanced high-stakes deals with precision.

Director, Enterprise Accounts

High-Growth Intelligence Tech

IT Infrastructure & SaaS
IT Infrastructure & SaaSGrowth Stage

IT Infrastructure & SaaS

The Challenge

The partner ecosystem was under-optimized and direct sales lacked integration with channel strategy. Enterprise opportunities were being lost due to misalignment.

Strategic Intervention

Designed structured co-selling framework, built enterprise account targeting models integrating partners, created joint revenue planning cadence, and instituted partner qualification and performance tracking.

Quantifiable Outcomes

32% increase in partner-sourced enterprise pipeline
Accelerated closure of high-value enterprise deals
Improved partner engagement quality
Strengthened regional revenue performance
"

Her strategic integration of channel and enterprise sales materially elevated GTM performance.

Regional Channel Director

IT Infrastructure & SaaS

HART Inc.
Healthcare Technology / IT ServicesGrowth-Stage Organization

HART Inc.

The Challenge

HART Inc. sought to expand enterprise healthcare accounts but faced complex procurement cycles, multi-stakeholder hospital decision-making, budget sensitivity and compliance scrutiny, and limited executive-level engagement. Revenue growth required strategic account expansion, not transactional selling.

Strategic Intervention

Built structured enterprise healthcare account expansion plans, introduced executive-aligned value positioning tied to operational efficiency, navigated procurement and compliance pathways strategically, developed stakeholder influence mapping across hospital systems, and positioned solutions around long-term operational ROI.

Quantifiable Outcomes

Expanded enterprise healthcare accounts significantly
Increased deal size across strategic accounts
Strengthened executive-level access within hospital networks
Improved long-term client retention and expansion potential
"

Her strategic discipline in complex healthcare enterprise environments significantly strengthened account growth and long-term positioning.

Senior Executive, HART Inc.

HART Inc.

Aggregate Impact

Combined results across enterprise client engagements demonstrate consistent, measurable outcomes.

$8M+

Strategic Pipeline Built

38%

Average ACV Increase

32%

Partner Pipeline Growth

24%

Sales Cycle Reduction

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